主要教育经历

2010–2016 博士，商学院市场营销系，新加坡国立大学

2013.02–08 访问学者，罗斯商学院市场营销系，密歇根大学

2006-2010 学士，测绘学院，武汉大学

2008-2009 辅修，计算机学院，华中科技大学

主要工作经历

2016- 讲师，澳门威斯尼斯人橙色的

结构模型、并购与品牌、共享经济

品牌管理（本科）营销博士（博士）

主要学术论文

“Quantifying M&A's Impact on Brand Equity: A Structural Approach”, with Junhong Chu and Hongju Liu, under review.

主要学术会议报告

1. “The Impact of Taxation Stimulus on China’s Automobile Industry and Environment”, INFORMS Marketing Science Conferences, 2015, June 18-20, Baltimore, US

2. “An Empirical Analysis of Mergers and Brand Equity,” 2014 China India Insights Conference, July 13-15, Lijiang, China

3. “An Empirical Analysis of Mergers and Brand Equity,” INFORMS Marketing Science Conferences, 2014, June 18-20, Atlanta, US

4. “Mergers and Brand Equity: A Quantitative Analysis of Strategic and Efficiency Motives,” INFORMS Marketing Science Conferences, 2013, July 11-13, Istanbul, Turkey

2015 AMA-Sheth Foundation Doctoral Consortium Fellow, London Business School